August - December 2007 Issue
Bigger and Better, But Still the Same Small StonesIt’s been less than a year since Small Stones relocated to Brookfield, and the move has brought many changes — more space, bigger selection, better parking. According to longtime clients, however, the important things haven’t changed a bit.
“Many people have said how thrilled they are that we’ve retained the same look, flavor and ambience of our old location,” said Kathy Steele, BSN, RN, a Small Stones nurse educator. “Our new space has the same peaceful atmosphere that our customers love — many have said it even smells the same!”
Small Stones is a health resource center created by Froedtert & the Medical College of Wisconsin. It offers a wide array of books, wellness products and gift items. Visitors also have access to trained nurse educators who can answer health questions and provide reliable health information.
Small Stones moved last fall from its previous location on Watertown Plank Road to its new space in the V. Richards Plaza at 17145 W. Bluemound Road. The new Small Stones is three times larger than before, has longer business hours and offers its biggest-ever selection of products and resources.
Some of the most exciting news is in the book department. The new Small Stones is right next to the Harry W. Schwartz Bookshop. Through a unique partnership, Schwartz has located its health, wellness and fitness titles within the Small Stones retail space. “Thanks to this collaboration, we are now offering a wider variety of health and wellness books than ever before,” Steele said.
Since the grand opening last November, word of mouth has spread about the valuable health guidance available free at Small Stones. “People are always thrilled to find there is someone here who can help them get accurate health information,” Steele said. “People are very comfortable coming up and talking to us, and our new space includes a private consultation room for people who would like to talk about something one-on-one.”
While Steele and fellow nurse educator Mary Freisleben, BSN, RN, do not provide diagnoses, they can answer most health-related questions. “If we cannot answer a questions on the spot, we are able to tap the expert resources at Froedtert & the Medical College of Wisconsin,” Steele said. “We can also provide referrals to Medical College physicians, both primary care doctors and specialists.”
Small Stones continues to offer a wide variety of community education classes and workshops. One new offering is the Mind & Body Connection Reading Group, which meets on the first Saturday of the month from 10:00 to 11:00 am. Small Stones members receive a 10 percent discount off all of the book group’s selections.
Steele notes that all Small Stones memberships initiated at the old location carry over to the new site. Members also have access to the expanded health library, which contains thousands of books, DVDs, CDs and other resources on a range of wellness issues.
“Our mission hasn’t changed,” Steele said. “We provide people with credible health information from credible sources.”
Source: Every Day
Date: Aug - Dec 2007 Issue